PHILADELPHIA, PA (April 8, 2015) — Apple Leisure Group® subsidiary, AMResorts®, announces the expansion of its newest brand Breathless Resorts & Spas® in Mexico with the signing of Breathless Cabo San Lucas Resort & Spa. The resort, which will open in time for the winter travel season, is the company’s sixth new hotel deal announced in 2015.
Breathless Resorts & Spas are designed for sophisticated singles, couples and friends seeking a vibrant, chic and modern experience in an adults-only setting. Breathless Cabo San Lucas will feature an ultra-contemporary design, 169 oceanfront guest rooms and suites, a luxurious spa, and trendsetting restaurants, bars and lounges.
“Given the impressive recovery of Los Cabos following Hurricane Odile and continued popularity of the destination, it was the right time to introduce travelers to our innovative approach to the adults-only resort concept,” said Alex Zozaya, CEO of Apple Leisure Group.
Resort guests will enjoy stunning views of the famous Arch of Cabo San Lucas as well as easy access to the city’s renowned dining and nightlife. Located near the marina, the resort will welcome guests in November 2015.
“As Apple Leisure Group continues to introduce its world-class leisure travel products and services in new destinations like Panama and Aruba, Mexico remains a key part of our growth strategy,” said Javier Coll, Executive Vice President and Chief Strategy Officer of Apple Leisure Group. “We have enduring ties to Mexico and have enjoyed great success in the region. Our deep industry experience and strong performance record in the country make us a valuable resource for owners seeking to enter a highly desirable market like Cabo San Lucas.”
Guests visiting Breathless Cabo San Lucas will experience all the benefits of the brand’s Unlimited-Luxury® vacation concept, where everything is included: premium accommodations, 24-hour room and concierge services, a limitless gourmet food and beverage program, daily entertainment, and more.
“Cabo San Lucas’ appeal as a lively and exciting destination makes it the perfect fit for the Breathless Resorts & Spas brand,” said Gonzalo del Peon, President of AMResorts. “The resort’s beautiful and central location, social atmosphere and proximity to a pristine, swimmable beach reflects everything guests love about this exciting resort brand.”
About Apple Leisure Group
Philadelphia-based Apple Leisure Group is a leading hospitality company holding a unique niche in the U.S. travel industry. Its vertically integrated business model and robust infrastructure leverages the expertise of six innovative subsidiaries to deliver exceptional value to savvy travelers and strong performance to owners. ALG’s award-winning subsidiaries include: Apple Vacations®, the world’s largest tour operator to Mexico and the Dominican Republic; Travel Impressions®, a prominent U.S. wholesaler possessing an extensive global portfolio; CheapCaribbean.com®, a popular online travel agency specializing in luxury vacation packages and resort accommodations in Mexico and the Caribbean; AMResorts, provider of marketing and brand management services to six luxury resort brands; Amstar DMC®, a destination management company offering premium airport transfers, tours and excursions; and Unlimited Vacation Club®, an elite benefits program for discerning travelers who expect the best in a vacation experience. For more information on Apple Leisure Group, visit www.appleleisuregroup.com.