top of page

Apple Leisure Group Bolsters Development Team Amidst Aggressive Global Expansion Strategy

Real Estate Investment Sector Veteran Sergio Rascón to Serve as Newest Vice President of Development


NEWTOWN SQUARE, PA (August 15, 2022)- Apple Leisure Group® (“ALG”), a leading North American resort brand management, leisure travel and hospitality group, part of Hyatt, announced the appointment of Sergio Rascón as Vice President of Development. Rascón, based in Mexico City, leverages over 20 years of professional experience in the real estate financial services and investment management industries.

In his new role, Rascón reports to Javier Coll, Group President of Global Business Development and Innovation, as the newest member of the ALG Development team, which is hyper-focused on delivering unmatched hospitality expertise to hotel owners looking to invest in new assets or boost existing hotel property performance across Mexico, the Caribbean, Central America and Europe.

Rascón will also spearhead efforts to establish and bolster relationships within the Institutional investment management firms in Mexico and the Caribbean, including pension funds, endowments, and other institutional investors that seek to deploy capital across Latin America and Caribbean in luxury all-inclusive resorts.

“Offering the highest levels of expertise remains our number one priority, especially as the all-inclusive sector continues to grow and become even more competitive,” said Javier Coll, Group President of Global Business Development and Innovation at ALG. “Adding an financial investment industry veteran like Sergio, who has such strong ties to the Latin American investment community, reinforces our long-term goal of increasing our global footprint. We are proud to welcome him into the ALG family.”

Before joining ALG Development, Rascón spent 10 years holding top leadership roles at GE Real Estate where he consolidated both capital investments and financings for real estate assets. During his tenure, Rascón helped the GE team amass the largest real estate portfolio in Latin America, worth over $4.5 billion. Afterwards, Rascón served as a Managing Director at Blackstone, where he was in charge of raising a Mortgage REIT and expanding the firm’s investing and lending activities in Mexico´s real estate industry. Rascón also worked for several other leading real estate financial services and Investment Management companies with portfolios in Mexico and Latin America, including Citi Mexico, Grupo Carso and Nexxus Capital.

Sergio has also served real estate committees such as the Urban Land Institute (ULI), Mexican Association of Private Industrial Parks (AMPIP), International Council of Shopping Centers (ICSC), Mexican Association of Real Estate and Infrastructure Funds (AMFII) and has participated in Credit and Investment Committees of local and multinational real estate firms such as ION Financiera, Obrascón Huarte Lain (OHL) Real Estate, SMNYL Real Estate and Alterna Capital Management.

Rascón is the latest addition to ALG Development’s growing team, which operates in the U.S. from the company’s headquarters in Newtown Square, Penn. and Miami, Fla., as well as in-country across the globe to provide unmatched support for owners, investors and developers.

Federico Moreno-Nickerson will continue to focus on Private Investors and Family Offices, Real Estate Brokerage Firms, and Consulting Firms in Mexico and Latin America. While Fernando Fernadez will continue with that same focus for Caribbean.

To learn more about the Apple Leisure Group advantage, visit www.algdevelopment.com.

The term “ALG” and “group” are used in this release for convenience to refer to Apple Leisure Group, or one or more of the group affiliates, which collectively provide sales, marketing and brand management services to resort and hotel brands; hotel & resort membership program; leisure travel and destination management services, and technology solutions to travel agents and suppliers.

###

About Apple Leisure Group®

Apple Leisure Group® (ALG), part of Hyatt (hyatt.com), is a leading North American resort brand-management, leisure travel and hospitality group with a unique business model serving travelers and destinations worldwide. ALG, through its group of affiliated companies, is consistently focused on delivering exceptional value to travelers and strong performance to resort owners by strategically leveraging its portfolio of brands including: AMResorts LP, or one or more of its affiliates which collectively provide sales, marketing, and brand management services to resort and hotel brands under the AMR™ Collection including 5-star and 4-star luxury award-winning brands including Secrets® Resorts & Spas, Dreams® Resorts & Spas, Breathless Resorts & Spas®, Zoëtry® Wellness & Spa Resorts, Vivid Hotels & Resorts®, Alua Hotels & Resorts®, and Sunscape® Resorts & Spas ; ALG Vacations®, one of the largest sellers of vacation packages and charter flights in the U.S. for travel to Mexico and the Caribbean, with well-established brands: Apple Vacations®, Funjet Vacations®, Travel Impressions®, CheapCaribbean.com®, BeachBound®, Blue Sky Tours®, Southwest Vacations®, and United Vacations®; the exclusive membership program Unlimited Vacation Club®; best-in-class destination management services provided by Amstar DMC; and the innovative technology solutions provider Trisept Solutions®. To learn more about the Apple Leisure Group advantage, visit www.appleleisuregroup.com.

About AMR™ Collection

As part of Hyatt’s portfolio of brands (hyatt.com), the AMR™ Collection is one of the largest portfolios of luxury all-inclusive resorts with presence in the Americas, Greece and Spain and includes seven distinct resort and hotel brands designed to celebrate every moment for every lifestyle and stage of life including Secrets® Resorts & Spas, Dreams® Resorts & Spas, Breathless Resorts & Spas®, Zoëtry® Wellness & Spa Resorts, Vivid Hotels & Resorts®, Alua Hotels & Resorts® and Sunscape® Resorts & Spas. Stay tuned for details on when AMR™ Collection EMEA properties will participate in Hyatt’s World of Hyatt loyalty program. The AMR™ Collection of brands is continuously raising the all-inclusive concept to a new level of luxury with its signature Endless Privileges®, Unlimited-Luxury®, and Unlimited-Fun® programs. Located throughout Mexico, Jamaica, Curacao, Dominican Republic, Costa Rica, Panama, Colombia, St. Martin, St. Lucia, Spain, and Greece, the approximately 100 award-winning properties under the AMR™ Collection treat every guest to premium accommodations, desirable locations, and extraordinary inclusions. Visit the AMR™ Collection of brands here: Secrets® Resorts & Spas, Dreams® Resorts & Spas, Breathless Resorts & Spas®, Zoëtry® Wellness & Spa Resorts, Vivid Hotels & Resorts®, Alua Hotels & Resorts® and Sunscape® Resorts & Spas. Images, logos and informational material about the AMR™ Collection of brands and properties are available at amrmediasite.com

bottom of page