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Apple Leisure Group® Development Inks Two New Resort Deals that Expand Zoëtry® Wellness & Spa Resort

Boutique, all-inclusive resort brand adds new destinations with signing of Zoëtry® Casa del Mar Los Cabos and Zoëtry Marigot Bay St. Lucia


NEWTOWN SQUARE, PA (August 9, 2021) Apple Leisure Group® (“ALG”), the leading North American leisure travel, hospitality and resort brand management group, continues to expand globally with the signing of two new resort brand management deals: Zoëtry® Casa Del Mar Los Cabos and Zoëtry® Marigot Bay St. Lucia. The two properties are conversions from independent resorts and will expand the Zoëtry® Wellness & Spa Resorts portfolio to seven branded properties, establishing its footprint in two additional destinations upon opening.

“Demand for boutique resorts is at a high, as travelers crave more intimate experiences in a setting that prioritizes luxury, personalization and safety. Understanding how to optimize this segment for profitability can be a challenge, especially in a volatile market,” said Javier Coll, Group President of Global Business Development. For more than 13 years, AMResorts® has provided successful brand-management services through the Zoëtry brand for resorts that are truly unique, while offering guests a consistent, reliable stay from property to property.”


Previously a part of the Zoëtry® collection of resorts until 2015, Zoëtry® Casa Del Mar Los Cabos now returns after operating as an independent hotel. Opening in November 2021, the resort will feature 60 exclusive rooms and suites offering outstanding sunset views of the Sea of Cortez unlike any other property in the area. Zoëtry® Casa Del Mar Los Cabos offers exceptionally spacious ocean view accommodations, two restaurants, two bars, and four pools and a relaxing spa for guests to enjoy. The hacienda-style resort embraces the region’s architecture and spirit to create the ultimate intimate boutique hotel experience. The design showcases graceful arches, cobbled courtyards, tiled fountains, abundant tropical gardens, and authentic Mexican architecture to produce a uniquely intimate atmosphere.


Zoëtry® Marigot Bay St. Lucia, the first AMResorts® branded property to open on the lush Caribbean island, will feature 124 rooms and suites. Formerly the Marigot Bay Resort and Marina, the ultra-luxurious resort offers access to one of the most noteworthy marinas in St. Lucia, which is lined with boutique shops, offering guests a variety of shopping throughout their stay. Guests will also enjoy a spa, four restaurants, four bars, and two infinity pools with spectacular views of Marigot Bay. The resort opening date is yet to be announced.

Both resorts will offer guests all of the benefits of Zoëtry® Wellness & Spa Resorts’ Endless Privileges®, which offers exceptional amenities including finely appointed accommodations, no check-in or check-out times, gourmet cuisine, unlimited top-shelf spirits, 24-hour concierge, cultural enrichment activities, and more. The brand also offers AMResorts®’ CleanComplete Verification™, 360-degree safety and hygiene protocols centered on guest safety and peace of mind during vacation.

Earlier this year, the Zoëtry® Wellness & Spa Resorts brand, which is part of the AMR™ Collection, made its debut in Europe, with the opening of Zoëtry® Mallorca Wellness & Spa in Spain. Located in the countryside of Mallorca, the five-star hotel offers 90 rooms and several unique features making it a historical space, including a 15th century windmill, a neo-Gothic chapel and a library in an old cellar.

The term “ALG” and “group” are used in this release for convenience to refer to Apple Leisure Group, or one or more of the group affiliates, which collectively provide sales, marketing and brand management services to resort and hotel brands; hotel & resort membership program; leisure travel and destination management services, and technology solutions to travel agents and suppliers.


To learn more about the Apple Leisure Group advantage, visit www.algdevelopment.com.


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About Apple Leisure Group®


Apple Leisure Group® (ALG) is a leading North American resort brand-management, travel and hospitality group with a unique business model serving travelers and destinations worldwide. ALG, through its group of affiliated companies, consistently delivers exceptional value to travelers and strong performance to resort owners and partners by strategically leveraging its portfolio of brands including: AMResorts LP, or one or more of its affiliates, collectively provide sales, marketing, and brand management services to resort and hotel brands under the AMR™ Collection including 5-star and 4-star luxury award-winning brands including Secrets® Resorts & Spas, Dreams® Resorts & Spas, Breathless® Resorts & Spas, Zoëtry® Wellness & Spa Resorts, Alua® Hotels & Resorts, Sunscape® Resorts & Spas and Now® Resorts & Spas; ALG Vacations®, one of the largest sellers of vacation packages and charter flights in the U.S. for travel to Mexico and the Caribbean, with well-established brands: Apple Vacations®, Funjet Vacations®, Travel Impressions®, CheapCaribbean.com®, BeachBound®, Blue Sky Tours®, Southwest Vacations®, and United Vacations®; the exclusive membership program Unlimited Vacation Club®; best-in-class destination management services provided by Amstar DMC; and the innovative technology solutions provider Trisept Solutions®, connecting over 88,000 travel agents with leading travel suppliers.

About AMR Collection

The AMR™ Collection includes six distinct resort and hotel brands designed to celebrate every moment for every lifestyle and stage of life including Secrets®, Dreams®, Breathless® Resorts & Spas, Zoëtry® Wellness & Spa Resorts, Alua® Hotels & Resorts and Sunscape® Resorts & Spas. The AMR™ Collection of brands is continuously raising the all-inclusive concept to a new level of luxury with its signature Endless Privileges®, Unlimited-Luxury®, and Unlimited-Fun® programs. Located throughout Mexico, Jamaica, Curacao, Dominican Republic, Costa Rica, Panama, St. Martin, and Spain, the 102 award-winning properties under the AMR™ Collection treat every guest to premium accommodations, desirable locations, and extraordinary inclusions. Visit the AMR™ Collection of brands:Secrets Resorts & Spas,Dreams Resorts & Spas, Breathless Resorts & Spas, Zoëtry Wellness & Spa Resorts, Alua Hotels & Resorts and Sunscape Resorts & Spas. AMR™ Collection will manage Now Emerald Cancun until it transitions to the Dreams Resorts & Spas brand. AMResorts, L.P., or one or more of its affiliates, collectively provide sales, marketing, and brand management services to resort and hotel brands under the AMR Collection. Images, logos and informational material about the AMR™ Collection of brandsand properties are available at amresorts.com/mediasite/media.

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The term “ALG” and “group” are used in this website for convenience to refer to Apple Leisure Group, or one or more of the group affiliates, which collectively provide sales, marketing and brand management services to resort and hotel brands; hotel & resort membership program; leisure travel and destination management services, and technology solutions to travel agents and suppliers.